Every great athlete needs to take care
of their most important asset – their feet.
(Martyn Ward, Managing Director SSL International)
As the official footcare sponsor of UK Athletics, Scholl has been helping the country’s top athletes to achieve their best on and off the track since 2006.
Scholl is a natural fit for athletics. As the country’s leading footcare specialist it is renowned for its expertise and experience in the footcare and footwear arena.
Every great athlete needs to take care of their most important asset – their feet. Scholl sponsors UK Athletics because, as the leading footcare specialist, it is best placed to give advice on how athletes should care for their feet.
The brand prides itself on its medical and scientific specialists who understand the structure and biomechanics of the foot in relation to the whole body. These experts allow the brand to remain dedicated to identifying problems, seeking solutions and developing innovative products based on consumer feedback.
In turn, Scholl provides products and expert advice to all UK athletes whether they are aiming to succeed at the highest level at the World Athletics Championships and the Olympic Games or coming through the ranks as promising juniors.
Scholl is present at all major UK Athletics events providing tester products and goody bags for spectators as well as offering VIP tickets as prizes through media promotions
